019: listen to this after you finish your next sync track
Woke up and chose truth. 🔥
In this episode, I take you through my thought process on when a sync track actually becomes a high-value asset. It’s not enough to just finish a track – Its positioning and performance depends on the way creative clients and brands perceive it.
I also break down my process for determining when to attach and detach emotionally during the creative process and the best goals to set while writing for sync. Tune in and turn up.
Timestamps:
01:00 - Sync doesn’t care about quantity
02:45 - How resting on our laurels kills us
04:30 - Turning finished tracks into assets
07:04 - Why quantity goals suck in sync
08:23 - The role music plays in advertising
09:12 - Detaching emotionally from the process
11:33 - Capitalizing on momentum in sync
Links: Sync Beast Accelerator | Instagram
Get updates before anyone else does:
